The 100% natural baby care line was designed to feel trusted, modern and smooth, like a baby’s bum. The design features white soft touch materials with the colour peach, inspired by a budding new flower. The front panel features a copper baby botanical that illustrates the sequence of a new sprouting plant. The products included a wash, moisturizer and healing salve for babies, and a stretch mark cream and nipple ointment for all the new mammas out there.